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flooring profile contact informationContact Information
5817 N Andrews Way
Ft. Lauderdale, FL 33309

The History

The founders of started their Internet flooring business in 1997, but their experience in the flooring industry goes back over 25 years. Their extensive and diverse background in flooring and the Internet has also led to many strong business relationships. This includes everyone from flooring installers to executives from some of the most well-known flooring manufacturers.

The Goal

Over the years, the founders listened to countless flooring consumers customers describe their floor shopping experiences, both good and bad. Armed with that information, they set out to accomplish a goal: to create the world's best source for flooring products.

To do this, they knew they would have to offer the largest selection of top quality floor products at the lowest prices, and provide superior customer service. They would also have to make their flooring products and services available to consumers everywhere, and the only way to accomplish that was via the Internet.

The Benefits

Conducting business through the Internet helps keep their overhead low. By maintaining a smaller physical location, is able to significantly reduce their operating costs. These savings are then passed along to their customers.

Besides the savings offered by reduced overhead, flooring consumers save even more money at because there is no middleman. deals directly with some of the largest and most respected flooring manufacturers in the world. Because of their buying power, combined with their national distribution network, has a major advantage over the competition.

Another benefit of shopping at is their friendly, knowledgeable staff of flooring experts. All are qualified and prepared to answer any flooring related questions. If they don't have an immediate answer, they will get it and call the customer back.

The Savings

After customers have selected their flooring, they are encouraged to compare the price with their local flooring retailer's price. They will find that buying flooring from will save them from 15% to 70%, and the best part is that guarantees that their prices are the lowest! They will meet or beat any competitor's price on the same flooring item.

The Bottom Line has come along way since 1997. Their selection of floor products has grown considerably and it continues to grow. Flooring customers will find more choices at the lowest prices at than at any other flooring source. They will also find friendly, professional assistance and a wealth of resources to help them find the perfect floors.

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